Link: mayafellernutrition.com
Maya Feller and her team of expert Nutrition Coaches provide personalized, evidence-based, and inclusive nutrition therapy to support lifelong wellness
The Story
For Maya Feller Nutrition, I designed and built a fully custom WordPress theme that reflected the brand’s evidence‑based, approachable nutrition philosophy. The theme was crafted from the ground up with a clean, modern design system and flexible content modules that made it easy for the team to publish recipes, articles, media appearances, and educational resources. The result was a polished, high‑performance platform that elevated the brand’s authority and made expert nutrition guidance more accessible.
To support Maya’s ongoing editorial workflow, I integrated a streamlined blogging and social automation system that pushed new posts directly to social channels with optimized metadata, imagery, and captions. This eliminated repetitive manual work and ensured that every new piece of content reached audiences across platforms instantly. The workflow improved consistency, expanded reach, and allowed the team to focus on producing high‑quality nutrition content instead of managing distribution.
To deepen audience engagement, I built a suite of community interaction tools including message boards, live chat features, and member‑only discussion spaces. These tools created a supportive environment where users could ask questions, share experiences, and connect with one another around evidence‑based nutrition. By combining custom theme development, automated publishing workflows, and interactive community features, I delivered a platform that strengthened Maya Feller Nutrition’s digital presence and fostered meaningful, ongoing engagement.